ML Cares Foundation Stands with Northern Cebu in the Wake of Typhoon Tino

The aftermath of Typhoon Tino revealed a devastating impact on Northern Cebu. M Lhuillier, through its charitable arm, the ML Cares Foundation, once again rose to the call of compassion, delivering timely relief and a message of solidarity to affected communities.

Typhoon Tino brought fierce winds and relentless rain, displacing families, damaging homes, and disrupting lives across the northern parts of the province. In the face of this hardship, M Lhuillier acted swiftly and decisively, mobilising relief operations and distributing essential goods such as food packs, clean drinking water, and hygiene kits to residents in need.

But this effort went beyond the distribution of supplies. It was a gesture of presence of showing up when it mattered most. At a time when many felt vulnerable and uncertain, M Lhuillier reminded communities that they were not alone.

This initiative is part of a long-standing tradition of public service deeply rooted in the company’s values. For decades, M Lhuillier has extended its reach far beyond financial services, supporting programs in education, livelihood, environmental stewardship, and above all, disaster response. Through the ML Cares Foundation, the company continues to embody the spirit of bayanihan—that uniquely Filipino sense of community and shared strength.

Northern Cebu is no stranger to adversity, and neither is M Lhuillier. More than ten years ago, in the wake of Typhoon Yolanda, the company was among the first to extend help to the same region. That history of compassion and consistency continues today, reaffirming a bond that’s built not just on business, but on trust, empathy, and a desire to uplift.

What makes this work meaningful is not just the aid given, but the message it carries: we are with you. M Lhuillier’s commitment is not a one-time effort, but an ongoing promise—to stand beside Filipinos in good times and bad, to be a source of strength when storms hit, and to help rebuild not just homes, but hope.

These outreach efforts are made possible by the enduring support of the Filipino people. Every act of giving is, in many ways, a return of that trust—a tribute to the communities that have made M Lhuillier what it is today.

In the wake of Typhoon Tino, the people of Northern Cebu are beginning to recover. And as they do, they carry with them the reminder that even in the darkest storms, there are hands ready to help, and hearts willing to care. M Lhuillier is proud to be one of them.